DAY 23 | POST 023
The mug has one good side
Series: Camera eats first

INSTAGRAM CAPTION
An imagined creative review for a very real mug problem. Please declare your preferred handle direction so this production can move forward. #CoffeePhoto

TIKTOK TITLE
The mug has one good side

TIKTOK CAPTION
The drink is ready. The mug is waiting for art direction. Handle left or right? #CoffeePhoto

THREADS POST
I rotate a mug for a photo as if the handle is about to change the entire plot. My friend simply wants to know what is in the mug.

FIRST COMMENT
Handle left, handle right, or handle completely out of frame?

STORY LINE
The mug has requested final approval.

SLIDE ORDER AND ALT TEXT
01.png
Proud original carousel. Why did I rotate this mug twelve times? Same drink. Same mug. Apparently a complicated casting decision.

02.png
Proud original carousel. Handle on the left. Friendly. Familiar. A little too handle-forward?

03.png
Proud original carousel. Handle on the right. Interesting. Bold. Identical to the first picture.

04.png
Proud original carousel. My friend asked what I was drinking. They did not ask for the handle strategy. I am reconsidering my process.

PROUD SOCIAL STUDIO | VOLUME 01
https://proudforus.com/marketing

POSTING PLAN
Start with Day 01. Use the next numbered post each day. Threads 9:00 am, Instagram 12:30 pm, TikTok 7:30 pm Eastern Time. These are starting test slots; review your own account insights after two weeks.

DOWNLOAD TO IPHONE
Safari download > Files > Downloads > tap ZIP to unzip > select the numbered PNGs inside your platform folder > Share > Save Images. Do not upload the ZIP itself.

INSTAGRAM
Create (+) > Post > select multiple. Choose 01.png, 02.png, etc. in order, from instagram/. Keep the portrait crop and check every slide. Paste the Instagram caption. Add supplied alt text where the editor offers it. Publish without music. Add the first comment. Share to your Story using the supplied Story line.

TIKTOK
+ > Upload > Photos. Select the numbered PNGs from tiktok/ in order. Keep swipeable Photo Mode when offered. Paste the title and TikTok caption. Add alt text. Publish without music if offered, or add a low-key instrumental from TikTok's Commercial Music Library. Content disclosure and ads > Disclose commercial content > Your brand. Publish.

THREADS
Paste the standalone Threads copy as native text. For the first run, publish as text without images. Add one relevant topic if offered. Use the supplied first comment to start a conversation. Reply to actual replies.

PROFILE LINKS
Instagram: https://proudforus.com/?utm_source=instagram&utm_medium=organic_social&utm_campaign=social100
Threads: use the same URL with utm_source=threads.
TikTok: use utm_source=tiktok if your account offers a website field. Otherwise put proudforus.com in the bio and tell people to search Proud - Share Meals Together on the App Store.

AFTER POSTING
Spend 15 minutes answering real replies. Mark the correct platform posted in the studio. Record results after 24 hours and 7 days. Missing metrics stay blank. Review the strongest shares and qualified profile/link activity within each platform weekly.

Original Proud editorial concepts. Food photos, where used, are generated editorial illustrations. No user testimonials or user screenshots are reproduced.
